The Helen’s Style Store Interview,

Urban America’s answer to Martha Stewart / by Mark Marsh.

Now let’s checkout, The BlackFunnel Interview:

Blackfunnel:  Helen, I’ve known you for about six years and all during this time I have seen women of all races admire your eye for style. When did you first notice other people copying your ways?  

Helen:  Since my teenage years in high school my friends and some family members have liked my approach to style and interior accessories.  I like to coordinate colors and textures in my home and in what I wear.

Blackfunnel:  Let’s talk about candles, what do you look for when you shop for them, and what’s your criteria for color selection?

Helen: I like for my candles to enhance the color scheme of the room where there are being placed. For example, in my living room the furniture color scheme is light blue, dark blue, and beige.  So, I look for candles that match these same colors. Then, it is important to select sizes and shapes that compliment each other.

Blackfunnel:  The situation with Martha Stewart is certainly unfortunate, but how does this open the door for your online company?

Helen: “It gives the Under Dog a chance”.  Urban Women who like to explore their feminine side with great smelling and colorful bed and bath accessories, now can give an Urban brand a chance to earn their business. 

Blackfunnel:   Spring is in the air which means its time to change bed sets, could you tell us what colors would be good for this time of year?

Helen:  “Pink, Yellow, Turquoise, Powder Blue, Orange, Violet, and Beige” are the colors to look for this season.

Blackfunnel:   Why did you partner with Domestications and Discount candles for fulfillment of your bed and bath orders?

Helen:  These two companies specialize in their respective areas and provide the largest selection at the best prices to my customers.   

Blackfunnel:   What would be a good reason for me to buy bed and bath accessories today from you?

Helen:  How about, I let you sleep in the bedroom tonight!

Mark S. Marsh - Blackfunnel: (Oh yeah, I didn’t mention Helen is my wife!)

Next Month........ Helen covers Art

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